Dubai’s real estate market is witnessing a notable shift as more buyers turn towards ready-to-move-in properties instead of off-plan developments. According to a recent report by betterhomes, sales of completed residential properties increased by 16% in the third quarter of 2026 compared with the previous quarter, reflecting growing interest in homes that offer immediate occupancy and rental income.

The secondary property market recorded 10,055 transactions during the third quarter, with total sales reaching Dh27.1 billion. The share of secondary transactions increased from 24% in the second quarter to 29% in the third quarter, highlighting the growing importance of completed homes in Dubai’s property sector. Overall, the emirate recorded 34,615 residential sales during the same period.

Apartments played a major role in this growth, with secondary apartment transactions rising by 22% to 7,879 units. Buyers are increasingly attracted to ready properties because they can inspect the actual home, move in immediately or rent it out to generate income. Completed properties also provide a clearer understanding of market prices and the performance of established residential communities.

Despite the increase in ready-home sales, Dubai’s residential property prices experienced some moderation during the third quarter. In September 2026, median apartment prices stood at Dh1,404 per square foot, down 2.4% from June. Villa and townhouse prices also declined by 2.3% to Dh1,638 per square foot. However, prices remained higher compared with September 2025, indicating that the market continues to maintain annual growth despite recent quarterly adjustments.

Rental demand also remained strong, with leasing enquiries increasing by 45% compared with the previous quarter and 15% year-on-year. September recorded the highest quarterly leasing enquiry levels reported by betterhomes, reflecting continued demand for housing across Dubai. The emirate’s growing population is another factor supporting residential demand, as more people seek accommodation for living and investment purposes.

However, rising rental enquiries have not prevented rents from becoming more competitive. Between June and September, median apartment rents per square foot fell by 3.8%, while rents for villas and townhouses declined by 2.3%. This trend is giving tenants more opportunities to compare properties, while landlords need to set competitive rental prices to attract suitable tenants.

The latest market figures suggest that buyers are becoming more selective when choosing real estate investments in Dubai. Instead of focusing solely on new developments, many are considering completed homes that offer immediate usability, rental potential and greater certainty about the surrounding community. Pricing, location, property type and expected returns are likely to remain important factors in purchasing decisions.

Looking ahead, Dubai’s property market is expected to place greater emphasis on competitively priced homes in established communities. Although off-plan developments continue to play an important role in the market, the recent rise in ready-home transactions highlights changing buyer priorities. For investors and homebuyers, carefully comparing property prices, rental prospects and location advantages will be essential when identifying suitable opportunities in Dubai’s evolving real estate market.